We have already Observed the lack of crypto representation during Super Bowl ad breaks for a second consecutive year. But the championship game of the NFL season did end up having one crypto connection, at least according to some of the, shall we say, more conspiratorially-minded out there.

After the Kansas City Chiefs beat the San Francisco 49ers 25-22 in a close-fought contest at last Sunday's Super Bowl LVIII, U.S. President Joe Biden posted an image of his 'evil twin' meme, 'Dark Brandon', along with a message reading, "Just like we drew it up."

This was in response to recent speculation, some of it coming from unlikely sources, that Biden might somehow fix the outcome of the game, granting a victory to the Chiefs, in order to curry favor with Travis Kelce, Taylor Swift's boyfriend, and thus gaining her political support.

The President's post sparked a not-unforeseen dispute over whether it was appropriate to post such memes when civilians were being killed in Gaza, but for the conspiracy theory-prone crypto community, there were other issues at hand.

First of these was the fact that 'Dark Brandon' features an image of the President doctored to have lazer-eyes, a meme long used by Bitcoiners to affirm their belief that BTC will reach $100k. Three years ago, Senator Cynthia M. Lummis even joined the fun, but since then no politicians appear to have given it much thought.

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Biden’s lazer-eyed alter ego was inspired by the Conservative "Let's go, Brandon!" meme used to insult the president. Democrats decided to benefit from the hype and quite successfully appropriated the meme back in 2022, creating a superhero, Dark Brandon, to highlight Biden’s political successes. Since then, Brandon has regularly appeared in the Biden administration’s social media posts.

On top of this, Biden's post coincided with BTC price breaking $50k for the first time in over two years. Crypto conspiracy lovers took this as a sign that Biden was in fact talking about the bitcoin pump, despite the fact that the President has never represented himself as a huge fan of crypto. Some users even joked that the post showed that Biden has become a bitcoin maximalist, although when American X users explained the meme to the rest of the world, the hype receded somewhat.

It should be noted that the crypto community is particularly prone to conspiracy theories, which is perhaps understandable, considering the whole cryptosystem is based on anonymity and even the identity of Bitcoin's creator remains unknown.

Among the most popular theories are those that envision some powerful entity wielding ultimate control over the network. Some suggest that MasterCard secretly runs BTC and prevents its further development together with Blockstream, one of the leading blockchain companies. Others believe that the CIA created Bitcoin to control the population… and, of course, it wouldn't be a conspiracy without potential Freemasons involvement.

The crypto community is also strongly influenced by information received from social media. Nowadays, tweets often become the basis for speculation, provoking price fluctuations as investors look for hidden meaning in every word.

Elon Musk’s tweets often seem to be the most powerful force influencing Dogecoin tokens and Tesla stock prices, Salvadoran President Nayib Bukele’s posts can sway the economic policy of the whole country, and CZ could previously calm the fears of his followers on X with a simple “4”. While inhabit a world where an 'innocuous' “gm” posted at the right time can pump a token by 50%.

Social media is a powerful force nowadays, and choosing what and when to post can be crucial, both in politics and finance. Conspiracy theories can arise from the dimmest of sparks, but thankfully, we will always go deeper into the facts in order to Observe the truth of the matter. 

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